America's MLM Consultants

DEVELOPMENT OF ONLINE TEST
America's Consultants who specialize in Internet Focus Groups and research were used for this online test. 100 of their online researchers were assigned to find 500 people that belonged to Affiliate Programs. These Affiliate Programs were divided into two groups (1) belonging to a one or two tier affiliate marketing program (2) belonging to a Multi-Affiliate marketing program having more than two tiers. The test was as follows and delivered by email:

Hi,
This is Rod Cook your Affiliate Watchdog working on some
research to benefit our great online Industry. You have
seen some of our research in NetWork Marketing Lifestyles
Magazine and other major Publications that promote
Affiliate Marketing in Any form.

This is a blind study to determine the influence Affiliate
marketing has on your buying habits.

If you belong to an affiliate program (no purchases Required)
to collect commissions AND an MLM program that requires a
purchase to collect commissions...... I'll get down and beg
:>) …..you to fill out two of these and return them to:

research@mlmconsultant.com

AFFILIATE RESEARCH BY INTERNET INSIGHTS PUBLISHING

1. Do you belong to an Affiliate Marketing Program where
the vendor sells products or services? An Example
would be Amazon.com (mark one below with an X):

Yes No

2. Does the Vendor's Affiliate Marketing Program Pay?:
(Please mark one with an x)

two tiers or less (levels) yes
more than two tiers (levels) yes

3. Do you purchase products or services from the vendor?
(mark one with an X)

Yes No

4. Are you required to purchase products or services from
the vendor to collect Affiliate commissions?(mark one with X)

Yes No

5. How often do you purchase products or services through
your Affiliate program vendor? (Mark one with an X)

a. Nothing to purchase b. Never

c. Monthly d. Every 3 months or so

e. Annually

6. How much do you spend? (mark one with an x)

a. $1-$10 b. $10-$20

c. $20-$30 d. $30-$50

e. Over $50

Comments (encouraged):

Please return to: research@mlmconsultant.com

References:

Forrester: The Portal Race Is Over -- The Race For Online Marketing Dollars Is Just Beginning
Cambridge, Mass., January 28, 2000 . . .

Emailed Jupiter on quote…not in news releases or under Nicole Vanderbilt

Viral Marketing….on file